Luke Bird Designs an Offbeat cover for Plume
Currently, it seems I am irrevocably drawn to contemporary literary fiction with a touch of (oft-dark) humour. Plume is a brilliant novel. I find that designing a book that you really like can feel a little daunting. It sometimes feels as if there is an added internal pressure to get it just right.
I was pleased to see that the brief from 4th Estate was quite open. Julian Humphries, who commissioned the cover, described it as being very cool, and said that I should feel free to take some risks. Interestingly, he suggested that I “think ABCDs”, referencing the ABCD book cover design awards in the UK. As a cover designer, briefs don’t get much better than this. I felt it could be an opportunity to create something really striking and design-led, which was a pure reaction to reading the novel.