Kris Waldherr on Book-Publicity Efforts for The Lost History of Dreams
Writer Kris Waldherr's novel The Lost History of Dreams launches from Atria Books next month. The book, best if not fully described with the genre-centric words "romance," "Gothic," and "mystery," follows post-mortem daguerreotypist, historian and widower Robert Highstead as he seeks to carry out a cousin's dying wish, a quest that pushes him through his own grief into someone else's ghost-infused love story.
Like all 21st century authors, Waldherr is working hard alongside her publisher's publicity team to create advance buzz around her novel, and is tapping into her full skill set to do so. "I'm both a designer and an author," she told Spine. "I'm using all my design mojo to help my novel fly in the world."
Cover Reveal! The Lost History of Dreams, Kris Waldherr
Acclaimed visual artist and author Kris Waldherr traffics in art and words, which is why the cover for her debut novel The Lost History of Dreams is just as packed with meaning as it is visually stunning. Everything--from the cover’s cryptic eye miniature and shadowy visage to its delicate lavender typeface--harkens back to Waldherr’s own evaluation of the novel itself: “The Lost History of Dreams is a novel built on images. Daguerreotypes of the dead and photographs of the living. Watercolor paintings of migrating birds. Eye miniatures created by secret lovers. Stained glass and forbidden dreams,” Waldherr said.
Kris Waldherr, the Intuitive Author
Mothering a daughter taught author Kris Waldherr just how ubiquitous one particularly popular storybook character— the elegant princess— can be.
“I was confronted by how impossible it is to avoid the marketing of princess clothing, toys, and films,” said Waldherr. “From there, I began researching the historical realities of what it was really like to be young, royal, and unmarried. Turned out it was kind of awful for the most part despite the fabulous gowns and tiaras. Historically speaking, most of the time you were married off to someone who wasn’t Prince Charming to form political alliances, and then were under a lot of pressure to cough up a male heir.”
Cover Reveal! Kris Waldherr's Bad Princess
When Scholastic book designer Maeve Norton heard the title Bad Princess, she knew she wanted in. The nonfiction title by Kris Waldherr presents the tales of more than 30 real-life princesses, beginning in the Dark Ages and ending with Britain's current Duchess of Cambridge, Kate Middleton.